DESIGN PHILOSOPHY
FUNCTION FIRST. ALWAYS.
Brutalist maximist functionality. I don’t design watches for watch collectors. I design tools for people who actually do things—long-distance shooters, explorers, hunters, guys who need gear that holds up and makes sense in the field.
Everything we make at OUTCAST starts the same way: with a problem I’ve had and couldn’t solve using anything already in existence. I’m not interested in redoing what doesn’t need fixing. The world doesn’t need another dive watch. Or another field watch. That’s why ours are different and have additional functionality, not just a different font, or dial color.
The look of our watches comes from the function. We pack in real-world utility—crosswind correction, tide tracking, compass alignment, second time zones—not because it looks good on paper, but because it’s useful when you’re out there. Brutalist maximist functionality.
The design philosophy is simple: if I can carry one thing that does five jobs, that’s minimalism. Like a Swiss Army knife. Not perfect at any one thing—but always there, always ready. I need one watch, not five.
We test everything. We build based on feedback. And most importantly, every product starts as a crowdfunded idea—if it can’t earn its place through real demand, it probably shouldn’t exist. That’s why we only make what people actually want, not what we think they might buy.
We’re not trying to scale fast or chase trends. We don’t run ads. No resellers. No bloated markups. That lets us focus on value—gear that performs, without the price tag of a marketing department attached to it. Our warranty is real. Our movement is serviceable anywhere. If your watch ever fails in the field, we’ll do what it takes to get you back up and running. No drama.
OUTCAST is built around the idea of gear you can rely on—wherever you are, whatever you’re doing. We’re accessible. We answer questions. We want you wearing our stuff because it works—not because we sold you on it.
So if that resonates, chances are you’re in the right place.
“The world doesn’t need another dive watch. Or another field watch. That’s why ours are different and have additional functionality, not just a different font, or dial color…”