OUTCAST Watch

Meet the Owner

"A hyper-competitive control freak, with no sense of moderation, and an extreme tolerance to failure."

Rob Valli has spent his life testing things to failure and keeping only what works—from racing sled dogs and building companies to designing his own gear when nothing off the shelf was good enough. He has a habit of pushing tools to their limits and cutting anything that doesn’t prove itself. OUTCAST is what happens when someone like that decides to build watches instead of excuses.